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Preventing Underage Vaping

Breeze Smoke is committed to fighting underage vaping. We aim to raise awareness and fight the underage sale and distribution of e-cigarette products. We support and comply with all federal and state regulations to prevent sales to minors. The FDA’s major concern is vaping products getting into the hands of minors. Therefore, Breeze Smoke is taking the following steps to ensure our products are being sold and marketed to adults of legal smoking age:

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        The significant rise in youth use of e-vapor threatens to undermine the hard-fought gains made in preventing underage use of conventional tobacco products. We share the common goal of other vaping manufacturers, regulators and policy-makers to do more to reverse this trend. We support the FDA's commitment to leverage its authority and resources to take additional steps to address these new, emerging issues associated with underage use. We are committed to being part of the solution and understand that the most important way we can make sure kids don’t use any tobacco products is to limit access and appeal.

FREE PRINT MATERIALS

For our retail stores and Authorized Distributors, we will be offering free print materials including stickers, pamphlets, and signs to educate retailer on the Rules for Sales of E-Cigarettes and Other Electronic Nicotine Delivery Systems (ENDS) which includes the following:

 

  • Check photo ID of everyone under age 27 who attempts to purchase e-cigarettes or other ENDS.

  • Only sell e-cigarettes and other ENDS to customers age 21 and older.

  • Do NOT sell e-cigarettes or other ENDS in a vending machine unless in an adult-only facility.

  • Do NOT give away free samples of e-cigarettes or other ENDS to consumers, including any of their components or parts.

REGULATIONS INFORMATION

We want to help our retail partners stay updated on the latest regulations and make it easy to stay compliant by offering information and free resources. Read below for the essential information you need to know and visit our shop to order free anti-minor print materials.

  • Check photo ID of everyone under the age of 27 who attempts to purchase vapor products.

  • Only sell products to customers of legal smoking age (21 years old or older).

  • The FDA closely monitors retailer, manufacturer, importer, and distributor compliance with federal Tobacco Laws and Regulations and takes corrective action when violations occur.

  • During Undercover Buy Inspections, the retailer is unaware an inspection is taking place. The minor and inspector will not identify themselves.

  • Nearly 1 million inspections.

  • Over 10,000 a month / Over 300 a day.

Marketing Breeze

Breeze Smoke will ensure our target audience for marketing is current adult smokers by strictly adhering to the following guidelines:

 

  • Breeze Smoke products contain nicotine and are intended only for adult smokers of legal purchase age.

  • Breeze Smoke products are not appropriate or intended for those underage.

  • Breeze Smoke products are not intended for former smokers or never smokers.

  • Breeze Smoke will not feature images or situations intended for an underage audience.

  • Breeze Smoke campaigns depict appropriately aged individuals.

  • We do not use cartoons, caricatures, or other designs aimed at attracting minors.

  • We do not use and social media influencers, celebrities or other influential persons to promote our products.

RESOURCES

Vaporizers, E-Cigarettes, and other Electronic Nicotine Delivery Systems (ENDS)

https://www.fda.gov/tobacco-products/products-ingredients-components/vaporizers-e-cigarettes-and-other-electronic-nicotine-delivery-systems-ends

E-Cigarette Use Among Youth in the United States, 2019

https://jamanetwork.com/journals/jama/fullarticle/2755265

Selling Tobacco Products in Retail Stores

https://www.fda.gov/tobacco-products/retail-sales-tobacco-products/selling-tobacco-products-retail-stores

SHOP FREE PRINT MATERIALS